There will be a touch of
Bollywood in this year ’s
cricket World Cup in the sub-
continent. The celebrated
Indian musical trio of
Shankar-Ehsaan-Loy will be
composing the event ’s official
theme song titled De
Ghumaa Ke with versions in
Hindi, Bangla and Sinhalese.
All three versions will feature
in the build-up to and during
the tournament that will run
from February 19 to April 2
in India, Sri Lanka and
Bangladesh.
The ICC said in a statement in
Dubai, De Ghumaa Ke is a
passionate expression that
creatively captures the fierce
sense of competition and the
desire to win. It literally
means ‘Hit It Hard’.
The statement said that this
local cricket euphemism is
every fan ’s wish and every
cricketer’s intention as it
encapsulates all that it takes
to win a match.
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